Introduction

At Riverside Dental Practice Putney, we are committed to protecting the privacy and personal data of our patients. This Privacy Policy outlines how we collect, use, store, and safeguard your information in compliance with the Data Protection Act 2018 and the General Data Protection Regulation (GDPR).

Information We Collect

When you register as a patient, we collect personal information necessary to provide optimal dental care. This includes:

• Identity Data: Full name, date of birth, and gender.
• Contact Data: Address, telephone numbers, and email address.
• Medical History: Health records, dental history, and family medical history.
• Financial Data: Payment details for processing transactions.
• Technical Data: IP addresses to enhance website experience and inform our marketing approach.

Use of Your Information

Your personal data is used for the following purposes:

• To provide dental treatment, prevention, and oral health advice.
• To manage appointment scheduling and send reminders.
• To process payments and manage financial transactions.
• To communicate important announcements or information about new treatments or services.
• To comply with legal obligations, such as sharing data with the NHS when necessary.

Data Storage and Security

We store personal data securely:

• In digital and hard copy formats within the UK.
• In digital format in the US with data storage companies certified under the EU-US Privacy Shield.

We implement stringent security measures to protect your data from unauthorized access, alteration, disclosure, or destruction.

Data Sharing

We do not share your personal details with third parties unless:

• We have a contract with them to process data on our behalf, ensuring confidentiality.
• It is necessary for referrals to other healthcare professionals, with your consent.
• We are legally obligated to share information with authorities such as the General Dental Council.

Your Rights

Under the Data Protection Legislation, you have the right to:

• Be informed about the collection and use of your personal data.
• Access the personal data we hold about you.
• Request correction of any inaccurate or incomplete data.
• Request deletion of your personal data, subject to legal retention requirements.
• Object to the processing of your data in certain circumstances.

Cookies

Our website uses cookies to enhance user experience. Cookies are small text files placed on your device to collect standard internet log information and visitor behavior. You can set your browser to refuse cookies; however, some website features may not function properly as a result.

Changes to This Policy

We may update this Privacy Policy periodically. Any changes will be posted on our website, and where appropriate, notified to you by email.

Contact Us

If you have any questions about this Privacy Policy or how we handle your personal data, please contact us at:Riverside Dental Practice Putney Address: 108 Lower Richmond Road Putney, London SW15 1LN Phone: 020 8788 3341 Email: info@riversidedentalpracticeputney.comFor more detailed information, please refer to our Practice Policy.